Ian Greenfield | CEO of Tryl | YPrime

Ian has held leadership positions in numerous companies and non-profit organizations, including the world’s leading death with dignity advocacy group, Compassion & Choices. While serving in Governor John A. Kitzhaber, MD’s administration, he helped Oregon completely redesign its health delivery system, saving hundreds of millions of dollars. His marketing work has earned both an International Association of Business Communicators’ Bronze Beacon Award and a Public Relations Society of America Award of Excellence.

--

David Sjölin | Machine Learning | YPrime

David is a serial entrepreneur and technical thought leader with more than 20 years of experience in product development and customer engagement. Working with clients in retail, finance and professional sports, he incorporated behavioral science and machine learning concepts into an innovative engagement platform that earned many awards, including Platinum Winner of the prestigious Loyalty 360 “360-Degree Award." With YPrime, he is working to translate this technology into the complex and consequential work of clinical trials.

*filmed in October 2022 in West Chester, Pennsylvania at the Innovation Network Gathering.